Controlling The Thirsties.

 There is a major crisis on the rise, there is a wine shortage around the world. The industry is experiencing an under supply of almost 300 billion cases a year.  There are a total of 2.8 billion cases produced globally each year, which Europe is 50% responsible for. In the last year the global production of wine fell almost 5%, which is the lowest production has ever been since the 1960's. What's causing the wine shortage you may ask? Well, the best grapes are harvested in Argentina and France which are both having some severe weather. When it's extremely cold outside and the ground freezes the crops die from lack of nutrition. 

 Production is just the European states alone has dropped a full 10% in 2012! In 2012 the consumption of wine rose by 1% also. Imagine that, the supply of the necessary things that are needed to make wine are down, which makes the demand even greater.

 The French are the top consumers of wine, followed my Americans, leaving the Chinese as the third largest consumers in the world. Wine has become very popular in China because if you could afford it you were considered to have a higher standard of living. China is trying to help solve the problem by beginning to produce their own wine. 

 America only produces about 8% of the worlds wine, yet consumes around 12% and consumption has risen by 2% in the last year alone. America is also trying to get the wine industry booming by creating "wine boutiques", but it still isn't enough to satisfy the rest of the worlds wants.